cushion
cushion
Banking for startups that keeps your safety in view. Know the number. Then go build.
cushion
Not a logo file. The whole system, already reasoned through, already consistent, already good.
Mark, wordmark, lockups · construction grid, clear space, misuse rules · SVG + PNG, every variant
Your brand as a website: the guideline your team actually uses. Self-hostable, yours
Ten named colors with roles and rules · tokens.css ready for your product
Rubik + Fragment Mono system, scale and rules · open source fonts, free forever
Art-directed illustration set + the style code to generate infinite more on-brand images
Ten original construction plates + the generator that draws them · usage rules
Investor-grade template, 10 layouts, PowerPoint + Google Slides ready
Launch-ready single page, the brand applied · swap the copy, ship
Twenty icons on one 24-unit pen, drawn in the mark's own curvature + the generator that draws them
Sized and styled for every surface · the image world already applied
One stated physics — the exhale — as tokens and copy-paste CSS, demonstrated live in the hub
The rule that mints product names and headlines forever, so the brand extends in words without a designer
Every image in this kit came from one art-direction recipe: a style reference code plus a prompt template. Both ship with the kit. Type what you need and it comes back in cushion's design language. Not a replacement for the designer: the designer's judgment, written down. Some image-world assets are AI-assisted under the studio's direction; the terms say so in plain English, and the recipe ships in your hub.
You're a fintech or data company somewhere between the first commit and the Series A. You need to look trustworthy to customers, investors, and hires this month, and the $40K studio is a someday problem.
cushion is the bridge brand: swap in your name (the wordmark font is free and the guide shows you exactly how), apply the system, and launch looking like the company people wire money to.
Voice, story, and every design decision documented in the hub. Nothing left to figure out.
| Included | $499 · founding |
|---|---|
| Logo system + living brand hub | ✓ |
| Color + type + brand elements + social set | ✓ |
| Image world + the style code | ✓ |
| Pitch deck + one-page website + icons | ✓ |
| Full rights assignment · it becomes yours | ✓ |
| Companies that will ever own it | 1 |
Yes. One company per brand, ever. The moment you buy it, the kit is retired from the shop and the rights transfer to you: the mark, the name, the whole system. It stays in our archive marked SOLD, with your name on it.
It’s yours to register. The purchase includes a plain-English Brand Transfer Agreement assigning the rights to you: no license, no fine print holding anything back. We screened for obvious conflicts when we designed it; you clear and file in your own name.
The wordmark is Rubik at weight 580, an open source font. The kit includes a 20-minute apply-your-name guide: retype, set the tracking, move the petal onto your i-dot, done. Everything else works unchanged.
None to start: PNGs and the hosted hub work everywhere. SVGs and templates open in Figma or anything else. The deck imports straight into Google Slides with fonts intact.
Because it isn’t a logo, it’s every decision: type scale, color rules, voice, imagery, deck, site, all coherent, and all exclusively yours. The real comparison is the $40K studio engagement, minus the 8 weeks. $499 is Drop 001 founding pricing; it will not return.
14 days, full refund, no forms. If it isn't obviously right for your company, send it back.